THE STREETCRAFT METHODOLOGY

From store opportunity to coordinated foot traffic.

StreetCraft is a growth engine for physical businesses, turning one business opportunity into everything customers need to see across Google, Instagram, WhatsApp, and your counter.

THE STOREFRONT PIPELINE

One Store Opportunity → Coordinated Storefront Touchpoints

INPUT • STAGE 01Store Trigger

Slow 3–6 PM slump, weekend rush, or regional festival

→
ENGINE • STAGE 02Store Preferences + Rules

Applies neighborhood anchors, tone, and character limits

→
OUTPUT • STAGE 03Multi-Touchpoint Campaign

Google • Instagram • WhatsApp • Counter Print

STEP-BY-STEP BREAKDOWN

How Every Campaign Is Built

Explore each stage of the StreetCraft generation and execution pipeline.

STAGE 01 • PERSISTENT CONTEXT

Store Preferences

Enter your physical store parameters once. StreetCraft saves your neighborhood anchors, signature bakes or dishes, style voice, and quiet hours permanently.

Key Architectural Capabilities
  • Isolated business profiles with neighborhood landmarks
  • Signature dishes, products, and price anchors
  • Pre-configured slow-hour windows (e.g. Tuesday 3:00 PM – 6:00 PM)
  • Automatic injection into every generated campaign proof
Next up: Stage 02 — Opportunity Radar
OUTPUT SPECIFICATIONS

Campaign Touchpoints in Detail

Every touchpoint is formatted for its specific reading environment and action trigger.

TOUCHPOINT 01

Google Business Profile

Structured store updates for Google Maps search cards, designed to capture nearby searchers looking for food or coffee.

Includes: Headline, descriptive update, call-to-action button, and landmark anchor.
TOUCHPOINT 02

Instagram Reel & Story

3-second video hook for Reels, a 3-frame sequenced Story narrative, plus a character-limited caption and curated neighborhood hashtags.

Includes: 3s video hook, 3 Story frames, Instagram caption, 8-12 discovery tags.
TOUCHPOINT 03

WhatsApp VIP Broadcast

High-converting direct messaging with bold anchor tags, concise timing windows, and a counter flash redemption code for regulars.

Includes: WhatsApp bolding format, flash counter terms, direct CTA link.
TOUCHPOINT 04

Printable Counter Card

A high-contrast physical table tent and counter display template ready for immediate A5 printing, complete with designated QR scan zones.

Includes: High-contrast headline, QR placement zone, terms & timing footer.
THE STORE COMMERCE EQUATION

Why direct walk-in marketing matters.

When a customer orders through delivery aggregator apps, you lose 25% to 30% of the sale in commissions. When you bring them directly through your physical front door, you keep 100% of your margin.

Per-Order Economics Comparison
Aggregator Order (₹500 ticket)-₹150 commission (30%)
Agency RetainerHigh recurring monthly fee
StreetCraft Walk-In CampaignFlat monthly/annual subscription
100% Margin Retained

See StreetCraft in action for your store.

Generate your first complete campaign in 10 seconds. No credit card required.